Working Together Options
S.t.o.r.y. Sessions
Not sure which option fits your needs best? Let's hop on a call and walk through it together.
WHO THIS OFFER IS FOR:
Small Brands
Those that want a new way of thinking
Online Retailers
Those wanting personal service
Independent Store Owners
Social Media Planning
Develop and execute a comprehensive social media strategy, including content calendars, graphics, and copy.
DESCRIPTION OF SERVICES
You can elevate your social media presence with our comprehensive strategy, encompassing content calendars, graphics, and expertly crafted copy. This is a fit for you if:
You're ready for a transformative experience that moves you from social media stagnation to an actionable plan, my service is designed for you.
You know your audience and objectives, but you need to know what page to turn to when navigating the maze of social media.
You're working with a modest budget for one-time guidance or looking for one-on-one feedback with a quick turnaround, my insights will help you move your social media efforts forward.
Together, we'll navigate the path to a more strategically designed, optimized, and profitable online presence. Whether refining your content strategy, planning your content for the year, or making stop-the-scroll graphics, I'll help you break free from the limitations holding you back. Poor Branding on social media will subconsciously erode your credibility and make your social media consumers far less likely to become actual customers.
Every day you wait is a potential loss of customers and revenue.
What you walk away with:
Customized content pillar spreadsheet.
One year of social media content ideas with captions and short form scripts.
Suggested posting schedule.
Suggested hashtags.
Social media tracking sheet.
New or updated brand guide.
One week post-session followup support.
Would you like to discuss what is right for you first? Click Here!
Tailored Website Content
Create engaging and relevant content for blogs and websites to drive traffic, including lead magnets to increase conversions to your email list.
DESCRIPTION OF SERVICEs
We will work to build your online presence with tailored website content that includes relevant content to drive increased traffic and strategically implement lead magnets to boost email list conversions. This is a fit for you if:
You want to craft content that drives people to your page by being an expert in the problem you are trying to solve with your product.
You're focused on driving traffic to your website by strategically incorporating lead magnets to encourage conversions and grow your email list.
You have a modest marketing budget and want to make the most of it through effective organic marketing strategies on your website and social media pages.
Together, we'll optimize your website content to resonate with your audience, drive traffic, and boost email list conversions, making your online presence a powerful tool for your business. The goal is to establish clear and consistent guidelines for your business that you can apply universally across your social media accounts and website.
Procrastination can be costly – don't let potential opportunities slip through your fingers!
What you walk away with:
Five long-form website articles at least 300 words each with SEO keywords.
Pinterest post graphic for each article.
Facebook post graphic for each article.
Instagram post graphic for each article.
One PDF lead magnet checklist for consumer opt-in.
Brand guide for platforms.
Minor website adjustments & edits as able to complete in session.
One week post-session followup support.
Would you like to discuss what is right for you first? Click Here!
WHO THIS IS FOR:
B2B Brands
Those wanting budget-friendly marketing Ideas
Entrepreneurs
Those wanting to move forward now!
Digital Retailers
WHO THIS IS FOR:
Service Businesses
Real Estate Agents
Online Retailers
Those wanting personal service
Independent Store Owners
Optimized Paid Advertising
Create cost-effective Facebook and Instagram advertising graphics, copy, and placement to reach the right audiences and build your email list or maximize ROI.
DESCRIPTION OF SERVICES
Empower your social media presence with cost-effective Facebook and Instagram advertising solutions, including expertly crafted graphics, copy, and strategic ad placement to reach the right audiences. This is a fit for you if:
You want to make a substantial impact with your social media advertising efforts while optimizing your budget.
You understand the value of reaching precisely the right audience and the potential for building your email list.
You seek engaging, visually appealing graphics and persuasive copy that drive audience action and enhance your social media ad campaigns.
Together, we'll launch successful Facebook and Instagram advertising campaigns that maximize your ROI and help you grow your email list – all while staying budget-friendly.
Your competitors are investing in their social media strategies. You now have an affordable way to do so, too.
What you walk away with :
Ad tracking sheet.
Customer opt-in PDF lead magnet.
Customized audience analysis.
Two long form and two short form ad copy.
Three facebook ad graphics.
One week post-session followup support.
Would you like to discuss what is right for you first? Click Here!
Refining Email Automation
Get assistance in defining or refining your email automation processes, including sequences, email copy, and onboarding leads.
DESCRIPTION OF SERVICE
I can supercharge your email automation with my expertise in defining or refining your email sequences, copy, and lead onboarding. This service is an ideal fit for you if:
You recognize the power of well-defined email sequences and lead onboarding in building valuable customer relationships.
You value persuasive email copy that engages and converts, enhancing the effectiveness of your email marketing efforts.
You're keen to streamline your email automation to save time and reach your target audience without relying on social media or advertising expenses.
Let's ensure your email sequences, copy, and lead onboarding are finely tuned for success, empowering your business to thrive in a rapidly changing landscape while building lasting connections with your audience so you can have a sound and persuasive case for your product and to compel a potential customer to take action.
Don't risk missing out on cost-effective sales potentials!
What you walk away with:
Customized PDF lead magnet for consumer opt-in.
Customer path graphic.
Email engagement tracking sheet.
Creation of a simple sales funnel on FG Funnels* with a four-step email automation workflow Creation of a simple sales funnel on FG Funnels with a four-step email automation workflow—OR—a review of existing sales funnel and supporting email automation on your existing site.
One week post-session followup support.
*You may need to purchase FG Funnels separately.
Would you like to discuss what is right for you first? Click Here!
WHO THIS IS FOR:
Those wanting Ad alternatives
E-Commerce Stores
Service Businesses
Real Estate Agents
Startups
WHO THIS IS FOR:
Small Brands
Shopify Retailers
Amazon Retailers
Those wanting personal service
Those who want a new way of thinking
Your Experiential Opportunities
Plan for consumer and industry-facing events with a plan to maximize your ROI and build your brand with consumers and influencers.
DESCRIPTION OF SERVICES
My expertise in planning events is designed to maximize your brand's presence with companies, consumers and influencers. From influencer onboarding to planning out your organization's yearly strategic marketing plan, this service is a fit for you if:
You're looking to create memorable events that resonate with your audience and impact your brand's reputation.
You recognize the value of building connections, leveraging their support and advocacy for your brand.
You're keen to ensure that you know your goals and what you need to achieve them to move the needle on your brand's long-term growth and success.
Act now before other brands seize these opportunities.
Depending on your goals, you'll walk away with:
Two 45-minute event strategy sessions.
Creation of a landing page on FG Funnels* (or on your existing site) with a Google influencer application form, Google giveaway form, and brand kit including a brand guide, press release, and one product fact sheet.
A three-step email automation on FG Funnels* (or on your existing site.)
Suggested influencer box.
One week post-session followup support.
*You may need to purchase FG Funnels separately.
Would you like to discuss what is right for you first? Click Here!
Not sure which S.T.O.R.Y. Day is right for you?
Take this QUIZ!
I am the only book you need in this chapter of your business.
I do graphic design, blog posts, lead magnets, email automations, sales funnels, content creation, branding and event management.
You can hire eight people and manage them all...
Or just hire me.
Not a Toy Company? Not a Problem!
I provide Tactics, Optimization and Yearly Planning, for all small businesses. If you use VAs (or helpful family members) as your staff, then we are a good fit!
The "One Chapter at a Time" Model
I work on a one-day model process - where we pick the part of the marketing story you want to work on, and I work on it for one day. There are no lengthy contracts, extended project management timelines, or long-term waiting.
You get results in one day.
Plus, you pay as you go. You can purchase a one-day story session when needed—without worrying about tying up precious financial resources waiting for the final product.
The Synopsis
After you purchase and schedule a S.T.O.R.Y Session, you'll get a welcome email from me with coordinating homework to complete a few days before our session so we can be on the same page before the work begins!
If you got a bonus of a 45-minute strategy call, we'll have that call before our S.T.O.R.Y. Session to go over the homework you submitted, and outline your goals so we can be on the same page for the day's work product. Otherwise, you'll fill out your goals for the session on your homework page and I will deliver the results!
On the day of your S.T.O.R.Y Session, I kick off at 8:30 A.M. Eastern Time. I'll get to work and use Voxer or Slack to send you any questions I have to make sure I'm on track to meet your needs. So please pick a day where you will be available for questions so we can have the best possible outcome!
Midway through the day, I'll send proofs or completed drafts. I'll tackle your feedback and address any other tasks for the rest of the session. I want you to be super happy with the progress and work product!
Because of my experience, expertise, and super-efficient processes, I can achieve maximum results in our day together! You will walk away, at the end of the session, with what I promised for the story day!
Then, we conclude that day with a 30-minute debrief at 3:00 P.M. Eastern Time to review the creative content I produced. You can then book another S.T.O.R.Y Session or pass the work product to your team to execute! You then have one additional week to ask me follow up questions to make sure that everything was implemented correctly!
S.T.O.R.Y. Sessions are up to 100% refundable!
“Charlene gives actionable solutions.”
“Charlene has a knack for translating complex information into actionable solutions. I love the one-day model as I get what I need quickly and on a clear budget! Can't recommend this (or her) enough!”
